Dundee, United Kingdom

Business Economics with Marketing and Geography

Integrated Master's degree
Language: EnglishStudies in English
Subject area: economy and administration
Qualification: MA
Kind of studies: full-time studies
Master of Arts (MA)
University website: www.dundee.ac.uk
Business
Business is the activity of making one's living or making money by producing or buying and selling goods or services. Simply put, it is "any activity or enterprise entered into for profit. It does not mean it is a company, a corporation, partnership, or have any such formal organization, but it can range from a street peddler to General Motors." The term is also often used colloquially (but not by lawyers or public officials) to refer to a company, but this article will not deal with that sense of the word.
Business Economics
Business economics is a field in applied economics which uses economic theory and quantitative methods to analyze business enterprises and the factors contributing to the diversity of organizational structures and the relationships of firms with labour, capital and product markets. A professional focus of the journal Business Economics has been expressed as providing "practical information for people who apply economics in their jobs." Business economics is an integral part of traditional economics. It is an extension of economic concepts to the real business situations. It is an applied science in the sense of a tool of managerial decision-making and forward planning by management. In other words, Business economics is concerned with the application of economic theory to business management.
Economics
Economics () is the social science that studies the production, distribution, and consumption of goods and services.
Geography
Geography (from Greek γεωγραφία, geographia, literally "earth description") is a field of science devoted to the study of the lands, the features, the inhabitants, and the phenomena of Earth. The first person to use the word "γεωγραφία" was Eratosthenes (276–194 BC). Geography is an all-encompassing discipline that seeks an understanding of the Earth and its human and natural complexities—not merely where objects are, but how they have changed and come to be.
Marketing
Marketing is the study and management of exchange relationships. Marketing is used to create, keep and satisfy the customer. With the customer as the focus of its activities, it can be concluded that Marketing is one of the premier components of Business Management - the other being innovation.
Marketing
The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.
Peter Drucker in: Philip Kotler Standing Room Only: Strategies for Marketing the Performing Arts, Harvard Business Press, 1 January 1997, p. 33
Economics
Give not Saint Peter so much, to leave Saint Paul nothing.
George Herbert, Jacula Prudentum (1651). Reported in Hoyt's New Cyclopedia Of Practical Quotations (1922), p. 216.
Business
The technical and commercial functions of a business are clearly defined, but the same cannot be said of the administrative function. Not many people are familiar with its constitution and powers; our senses cannot follow its workings - we do not see it build or forge, sell or buy - and yet we all know that, if it does not work properly, the undertaking is in danger of failure.
Henri Fayol (1900) Henri Fayol addressed his colleagues in the mineral industry 23 June 1900.
Privacy Policy